The outdoors are for everyone.
For Good Apparel was started because we want every person- regardless of race, religion, gender, identity, or sexuality- to have the opportunity to experience the magic of the mountains. However, as recent events have highlighted, this issue of inequality is not isolated to our mountain communities. We want to make it clear that we stand with the black community in the battle against systemic racial inequality in our country. Enough is enough. We promise to listen, to learn, and to take action so that we can end racism. #blacklivesmatter